Our Company
is a tech-startup established in Addis Ababa, Ethiopia in 2021 with the specific goal of modernizing the retail industry in Africa.
is a tech-startup established in Addis Ababa, Ethiopia in 2021 with the specific goal of modernizing the retail industry in Africa.
Our customers are our lungs, they help us exist as a business. We are committed to finding pain points of our customers and solving them and even more innovate on their behalf to make things smoother, easier, and fun. We are nothing without our users and we are aware of that very well.
Equip small businesses with state of the art technological solutions to do their businesses efficiently on a daily basis and grow fast. Lower starting costs of a business, stimulate fast growth, create buying and selling convenience, and creating efficient supply chain for sellers are our priorities.
Revolutionize the logistics & retail business and infrastructure in Ethiopia and beyond. Become a platform to bring together the stakeholders that can give this vision the momentum it needs to propel Ethiopia towards the pinnacles it aspires to hit as fast as possible.
We are a social business embracing problems that surround our societies. We are continuously striving to find long term solutions to these problems. Our main focus areas are entrepreneurship, personal development, teachers’ capacity building, and climate change. Africa is rich and we want Africa to be a giver.
Create an African ecommerce icon that best serves and belongs to the people.
To provide people with state of the-art technology, knowledge, opportunities, and services that can help them buy and sell online at ease.
Ethiopia’s internet penetration has shown a 5% increase in just one year from 20 – 25% in 2021. This number is expected to go much higher as Safaricom has joined the market. This company has already invested $1.2Billion & plans to invest $8Billion in the coming 10 years.
Close to 30Million people currently use the internet in Ethiopia, which account for less than 30% of the population. This shows the country has a very bright future in tech. Ethiopia is already becoming the hub of tech startups and initiatives.